LIFE IS BEAUTIFUL | DOWNTOWN LAS VEGAS |  SEPTEMBER 16-18
2022 ADMAT DESIGN 
Conceptualizing festival identities is one of our favorite types of projects to work on and it’s been an honor to collaborate again on the Life is Beautiful branding. We wanted this year’s graphics for @lifeisbeautiful to feel like the viewer is down on the ground experiencing the streets of downtown Las Vegas in the festival footprint. This concept centers around a custom photo montage of the neon landscape that draws emphasis to the incredible art, iconic landmarks and experiences unique to Life is Beautiful, all while highlighting the stunning photography. 
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