SOUND ON SOUND | BRIDGEPORT, CT | SEPTEMBER 24+25
2022 LOGO + IDENTITY DESIGN
We had the honor of designing the logo + identity for the inaugural Sound on Sound festival produced by Founders Entertainment
When creating the identity system for Sound on Sound we wanted it to be centered around an inviting illustrated scene of Seaside Park, nestled on the banks of the Long Island Sound, during early autumn. This concept showcases the different landmarks of the park with the opportunity to continue to highlight new experiences from the multi-faceted event. Each festival element was custom illustrated according to preference and hierarchy established during concept development. This concept visually reinforces the feeling of being seaside, the boutique, greenspace, crisp autumn and welcoming vibe of the festival. The evergreen logo concept is vintage-inspired, emphasized by custom typography and a texture foundation. The color palette is a nod to vintage modern.
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PROCESS
